Customised gallery
Atelier Aimée
Bridal Couture
The client
Atelier Aimée is the leading company in Italy for the creation and production of bridal dresses with franchising boutiques and retailers all over the world.
The Brief
The gallery with collections images is the core of a fashion company website where users spend most of their time. My goal was to build up a gallery with an easy to learn and agile interface with the possibility to navigate quickly through collections, add images to the favourite gallery and share this on social media. This gave the Marketing Dept. the possibility to analyse favourite gown statistics.
The Website
Italian version:
aimee.it/collezioni
English version:
atelieraimeebridalcouture.com/collections
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The Work
To fill perfectly the screen I prepared two versions of any image: vertical for mobile devices (a single gown picture) and horizontal for tablet and desktop screens (merging two singles together in a "catalogue style" layout). The gallery is connected to the database to enable a link between the two different versions. This provides the possibility to share a gown, or a favourites gallery from one device type to another. A connection with the database records user interactions to build analytics data for the Marketing Dept.
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10Mb in 1.07 seconds!
The gallery downloads images during navigation (following the forward or backward order), not before, so the page is rendered in a second and the user doesn't have to wait. Pictures are served based on screen resolution, which allows saving bandwidth on mobile devices and avoiding useless downloading delays and flickering bugs. -
